SVG SportsTech On Demand: Blackbird's Ian McDonough on How Remote Editing Has Kept Sports Media Up and Running
In an effort to keep the broadcast-technology community informed this spring, throughout April, SVG is hosting a series of SportsTech On Demand video interviews with executives from the industry’s top technology vendors discussing their latest product releases and company news. Our Jason Dachman sat down with Ian McDonough, CEO, Blackbird, about the company’s efforts.
Blackbird offers a professional-level, cloud-based video editor available in a web-browser, allowing editors to access high-end tools without the need for high-octane internet bandwidth. With the Coronavirus pandemic forcing the industry to work from home, Blackbird is able to offer a virtualized, remote-editing solution to content creators. Sports customers are accessing centralized archive material and creating new content for social media and linear channels so they can continue to engage their fanbase while live sports are dark.