Live From NAB 2017: Dolby Laboratories’ Mathias Bendull Addresses the Latest With Dolby Atmos

Dolby Atmos is revolutionizing the way live sports-video content is both produced and consumed, offering an immersive surround audio experience. Sports broadcasters, such as BT Sport in the UK, have already offered numerous live productions in the format to rave reviews.

Mathias Bendull, VP, multiscreen services, Dolby Laboratories, discusses how the new technology is dramatically changing the way the audio giant approaches sound-content design.